What has MBA taught you?

That has been a question asked to me at the most unexpected moments by past colleagues and friends. Those who are on my side of "the line" can probably understand the dilemma when answering this question.

So, the last time this question was asked to me, I thought better to give it a context. The guy asked me whether people should fall in love or not. [Yikes!!! I am glad that this page doesn't have a pink colored template]

I gave him this answer:

"

Shouldn't.

ROI is bad. Involves a huge initial capital investment for a business which is low volume, low margin. Can only be successful if:

1. You play in a niche market

2. Long term business and customer loyalty is assured

3. Switching costs for the customer are high and/or it doesn’t have another competitive option

All the 3 reasons go against the proposition.

"

He said, "You are ready to graduate".

:)